Ten years after debuting on-line with the first live streamed fashion show, Ennio Capasa pushes Costume National into a new dimension on the Web – a fresh approach to the aesthetics of the brand that in the Nineties launched a new mix of minimalism and tailoring expertise. It all starts with a video interview, during which the designer reveals the DNA of Costume National and its mantra, ‘evolution’.
He describes fashion as a daily platform that becomes pure creativity only through its actual expressions. And it is creativity that allows the fashion biz to develop from an exercise in style into a dialogue between the first inspiration of the designer and the interpretation of the wearers.
In 2001, Ennio Capasa first challenged the future with a revolution in communication that kept fashion at centre stage while revealing new collections to the public with an unprecedented immediacy. If fashion is an adventure to be lived day by day, it is essential to document it with the same readiness with which it is worn. «It is imperative that we evolve now», says the designer, and there is nothing like the Web to encompass and keep up with the constant evolution that pervades Costume National.